When The Princesses Came to Play

We talk a lot about Hollywood royalty—and whoever fits your bill of what that entails—but how often does actual royalty collide with Hollywood, aside from Princess Grace?

In one of my favourite stories that doesn’t involve Monaco, three princesses from Scandinavia came to Hollywood in 1960 to promote a new airline and lived it up. It almost sounds like the premise of a very chic, very stylish mid-century musical but I promise it’s a real story.


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In June 1960, Princess Margrethe of Denmark, Princess Astrid of Norway, and Princess Margaretha of Sweden arrived in Hollywood to celebrate the Los Angeles-New York flight added to the roster by Scandinavian Airlines. They were on the inaugural DC-8 flight when it landed on June 3 in California.

And when real royalty comes knocking, you have to match it with Hollywood royalty: Elvis Presley was on hand to welcome the Scandinavian princesses, as was Dean Martin, Jerry Lewis, and Shirley MacLaine during a tour of Paramount Pictures Studios.

Elvis was in uniform at the time, filming G.I. Blues, and reportedly sang ‘Are You Lonesome Tonight’ to the princesses, though jury’s out on whether or not this actually happened.

Their itinerary was stuffed with quintessential California to-dos: a trip to Disneyland and Sea World and lunch at a roadside diner—I’m not royalty, but somebody bankroll that for me and I’ll show up in a tiara!

The pièce de resistance was a ‘Waif Ball’ at the Beverly Hilton Ballroom where they were the toast of the town in front of guests including Barbara Stanwyck, Jeanette MacDonald, Merle Oberon, Dinah Shore, Arlene Dahl and Desi Arnaz.

Of course, the royals showed up dripping in jewellery: Princess Margarethe wore the Alexandrine Drop Tiara, a stunning diamond drop tiara. Princess Astrid wore the Vasa Tiara, a diamond and platinum piece made for her mother. Princess Margaretha wore the Four Button Tiara, a unique diamond button piece.

Cal York wrote up the visit in his column for the September 1960 issue of Photoplay:

“They are quite the handsomest couple in the room, I thought to myself, as Cesar Romero and Princess Margaretha of Sweden waltzed by my table at the Waif Ball in the Beverly Hilton ballroom,” York wrote.

“The three tall, sweet-faced Princesses, Margaretha of Sweden, Astrid of Norway and Margrethe of Denmark, each had partners of equal height. Vincent Prince, Fernando Lamas, George Montgomery and Tom Tyron were all gallant attendants.”

Tyron told Cal York “I followed instructions. I presented myself, spoke my name, and requested a dance. I felt flattered to be dancing with such a lovely princess.”

I love it when interests collide like this.


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And in case you’re wondering, here’s what happened to all of the princesses:

Princess Margrethe is now Queen Margrethe, having inherited the Danish throne in 1972. She’s Denmark’s first queen regnant since the 1300s and just celebrated her Golden Jubilee this year. She’s always been extremely popular and is beloved by the Danish population. She’s very artistic, having illustrated the Danish edition of Lord of the Rings and regularly works in the theatre as a costume designer. She is 82 years old.

Princess Astrid of Norway was never in the line of succession (women were barred until the ‘90s) but carried out duties on behalf of her father, King Olav, who was widowed before he became king. She kept this up, as Norway’s ‘first lady’ until her younger brother (the current King Harald) married in 1968. Princess Astrid married a man named Johan Ferner in 1961 and had five children, continues to carry out royal engagements, and is 90 years old.

Princess Margaretha of Sweden never officially carried out royal duties as women were not included in the line of succession at the time (this would change in the ‘70s). She married a man named John Ambler in 1964, had three children, and attends major royal events like weddings and funerals, but otherwise lives a private life. She is 87 years old.

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